Redlin Funeral Home

William Raymond (WR) Sauey , Age 92

August 27, 1927 --June 10, 2020

William Raymond (WR) Sauey, age 92, of Baraboo, Wisconsin passed Wednesday, June 10, 2020. Graveside services were held on Friday, June 12, 2020 with immediate family at Walnut Hill Cemetery in Baraboo with Pastor Dave Hutchens officiating. A larger memorial service with his extended family and network of friends and associates will be held on Saturday, July 25, 2020.

WR was born on August 27, 1927 in Melrose Park Illinois to Ole and Mathilda (Lavik) Sauey, both immigrants from Norway. WR married his devoted wife, Floy Avis Anderson, on April 25, 1948 in Hawkins, Wisconsin. They remained deeply committed and in love their entire 72 years of marriage. WR spent his formative years between Melrose Park, Illinois and Kennan, Wisconsin. Growing up during the depression he and his family dealt with an environment of scarce resources. Consequently, he quit school after the eighth grade to find work to help provide income for his family. His desire for, and value placed upon, education was so great he pursued and received an executive MBA from the University of Chicago in 1973. He is the only person to have ever been admitted to the Executive MBA program at the University of Chicago who didnt have at least a high school diploma.

WR enlisted in the Marine Corps in 1945 and completed basic training at Paris Island. He subsequently completed motor pool and logistics support training in Quantico, Virginia where he served an additional two years following the end of World War II. Upon his honorable discharge from the Marine Corps WR started Flambeau Plastics with his brother, Ed, in Bruce, Wisconsin in 1947; that same year he met the love of his life, Floy Anderson. Flambeau was started with financing from all resources WR could accessbanks, family and friendsall had a hand in getting Flambeau off the ground. WR relocated Flambeau to Baraboo, Wisconsin in 1950 where he maintained a residence until his death.

Starting in his youth, WR was fascinated with business. He had a very entrepreneurial and inventive mind and an energy level to match. He never came upon a business he wasnt fascinated by or that he thought couldnt be improved upon through good ideas and dedicated hard work. WR started or acquired numerous businesses during his career. In addition to Flambeau, WR lead and supported Seats, Inc., Columbia Vehicle Group, Humane Equipment, and Cellox Corporation. Today Flambeau, Seats and Columbia comprise the Nordic Group of Companies. WR also owned a ski hill in southern California named Snow Valley. He had manufacturing plants and business operations in Wisconsin, Indiana, Ohio, Georgia, Iowa, Kansas, Arizona, Mexico and the United Kingdom. From his humble origins and through self-described ignorance and perseverance he was able to grow his businesses to employ thousands of people and to sell his products to both consumers and major industrial companies throughout the world. From his humble origins starting with a hand-built injection molding machine assembled along with his father and brother he was able to create enterprises that grew and provided meaningful value to their customers, and that was a worthy purpose of significance for him. During his career he won numerous awards and recognition for his performance and accomplishments. He was named the Wisconsin Small Business Man of the Year in 1972 and earned Ernst and Youngs Master Entrepreneur of the Year Award in 1990.

WR was a firm believer in personal liberty and the principles and the Constitution under which the United States was founded. He was also an ardent practitioner and supporter of the free market system. He fully advocated for and pursued the concept of the American Dream in which people are free to pursue their personal ambitions by applying hard work and ingenuity to the opportunities that lay before them. He was also a lifelong member of the Republican Party and worked in several leadership capacities, having served as the Chairman of the second congressional district of Wisconsin. He also served as a delegate multiple times at the Republican National Convention and was the recipient of Wisconsins prestigious Coles Bashford Award. His view was that the Republican Party was the best political conduit to smaller, limited government and the protection of personal freedoms. He met and spoke with numerous Presidents of the United States, his favorite being Ronald Reagan.

In addition to growing his businesses he believed in building and developing the people who worked within them. He paid constant attention to educating, training and helping the people within his companies to gain new knowledge and skills that would help them in their jobs and personal lives. He also felt an obligation to give back to the people and causes within the communities where his businesses have operations. In 1998 W.R. and Floy started the W.R. and Floy A. Sauey Family Foundation. Since its origin the Foundation has touched thousands of lives locally through donations to recipients such as the Al Ringling Theatre, Circus World Museum, Baraboo Schools/Athletics Department, Hope House, People Helping People, The Boys and Girls Clubs of Sauk County, The International Crane Foundation, and Kids Ranch. In addition, the Foundation continues to award up to three 4-year and up to two 2-year college scholarships every year. The W.R. and Floy A. Sauey Foundation focuses its financial support and commitment for grants and administrative expenses in three areas of endeavor: 1. To promote the preservation of and increasing participation in the free-enterprise and the free-market system. 2. To encourage employees and children of employees of Nordic Group of Companies to become well-educated individuals and to develop self-supporting, marketable skills. 3. To promote the quality of life of local communities in which the Nordic Group of Companies has operations, with a focus on child and family issues.

WR was a man who believed firmly in faith and family. He knew God is the ultimate authority; no matter how much any person may accomplish, it is of little significance without the faith that would result in an eternal life. He and Floy were founding members of St. Pauls Lutheran Church where they remained members since its origin. His love of and dedication to his family was deep and unwavering, and there was nothing he craved more than being with and getting attention from members of his family. Sharing meals together were always big events for him. Not only was the food important but so was the conversationabout many topics and almost always engaged in with high interest and intensity. He also loved just being with people and added energy to others whenever he entered a room. His charisma attracted many others to his presence and endeared him to all who knew him. WR and Floy raised seven children and have twenty grandchildren, twenty-eight great grandchildren, and one great-great grandchild. Love, respect and discipline were fundamental tenets emphasized in all their upbringings. The family is pleased to know that WR is now home with the Lord in his eternal resting place.

WR was preceded in death by his parents, Ole and Mathilda Sauey; sisters: Annette Wolf, Clara Ahrenholz, Margaret (Wolfe Bochler), and Delores (Ken Reick); brothers: Norman (Claire), Edwin, and Robert (Mary).

WR is survived by his wife, Floy; his brother, Larry; sister-in-law, Myrle; Seven children: Craig (Bonnie); Alison (Keith Martin); Pam (Jim Lambert); Eric (Elizabeth); Todd; Jason (Donna); and Sonja (Brian Stauffacher)Twenty grandchildren: Brett, Chad (Taryn); Nathan (Rachel), Laura (Larry), Katelyn (Nick); Derek, Kirk (Vanesa), Kari (Elliot), Bria (Nick); Andria (Scott), Clifton (Christina), Blake (Katelyn), Gretchen (Kevin); Kirsten (Tom), Melinda (TJ), Carl (Emily), Paul (Rachel); Garrett, Austin; and Cassandra.

Twenty-eight great grandchildren; one great-great grandchild.

The family asks that in lieu of flowers donations be made to the W.R. and Floy A. Sauey Family Foundation at 715 Lynn Avenue; Baraboo, WI 53913. Web site:


Teresa Tanner June 12, 2020

Friend Las Flores , California

WR is a mountain of a man, you had to know him to appreciate all that he was and did for his family, company and community. To be loved and mentored by him meant that you were valued by him. He was a treasure in our lives. Prayers for Floy and his children as you grieve the loss of an extraordinary man.

Becky Agema Giebel June 12, 2020

Friend of Family Baraboo , Wisconsin

My deepest sympathy for your family during this time. Praying God and your memories sustain you.

Karl Kapusinski. June 12, 2020

Friend/business associate Wrightwood , California

Dear family, Mr Sauey was the most remarkable man I have ever met. His level of energy, intelligence, and perseverance were greater and stronger then anyone I have ever been around. When you were in his presence you just felt uplifted, more creative and stronger. I feel very blessed to have known Mr Sauey and will forever be so appreciative of all I learned from him and all he did for me. My thoughts and prayers are with you all during this very hard time. Again what an amazing man. Thank you.

Pam Hillmer Marquie June 12, 2020

friend of family Apex , North Carolina

Deepest sympathies to the entire Sauey family during this time. This loss is felt not only by the family but by the entire Baraboo community, and anyone who met him and was moved by his true American story of success. His legacy lives on through you and all his great deeds and actions. My thoughts and prayers go out to all of you as you move forward without him.

Mary F Alexander June 12, 2020

neighbor and friend Baraboo , Wisconsin

I am so sorry for your loss. W.R. was a very special and interesting gentlemen. Loved to hear stories of his life and all he had done. He will be missed. Thoughts and prayers to his adorable wife and the family he so admired.

Gene Hackbarth June 14, 2020

Friend Reedsburg , Wisconsin

So sorry for your loss. Thanks be to our Almighty God. WR is now with his Savior. Blessings be to the family.

John Shiely June 14, 2020

Friend Elm Grove , Wisconsin

W. R. was one of the great entreprenuers of our generation. It was a pleasure to have known Bill, and to have had the chance to host him and Floy at our home in Prescott and to share lunch in Baraboo. He had a powerful influence on me. John Shiely Retired Chairman and CEO - Briggs & Stratton

Gene Haas June 15, 2020

frend Wauwatosa, , Wisconsin

To the Saucy Family: I first met Bill Saucy through my mutual friends Dennis Tiziani and Jimmy Hall. He was an inspiring person, with endless ideas, and the willingness to see them succeed. He kept Columbia Golf Cars alive, becoming one of the nations' premier golf carts. When Jimmy Hall passed away and I moved on to other golfing opportunities I lost contact with Bill. But, he always was thought of whenever the game of golf and its accessory business opportunities came about. He certainly was a legend in the sporting world...and will long be remembered. I'm fortunate to have had the opportunity to have known him.

Kevin & Rosie Krueger June 18, 2020

Family Friend and retired employee Baraboo , Wisconsin

Kevin and I are so sorry about your loss. I can still remember him coming and asking if I sold anything today. He was a wonderful person.

Sandy (Lamberty) Jopp June 22, 2020

Daughter of Al Lamberty that worked at Flambeau for 30+/- years. Baraboo , Wisconsin

My Dad, Al Lamberty, thought a lot of Mr. Sauey. WR attended my Dad's visitation or funeral in 1995 and our whole family thought that was very sweet of him to do that. My heart goes out to his family.